We help ambitious Irish businesses clarify who they are, and do it with confidence.

creative direction and brand strategy studio

Meet the Team

  • Tesco logo with gray text on a black background.
  • RTÉ logo with stylized radio wave lines
  • Logo of Jameson Irish Whiskey with gray text on a black background.
  • LIDL logo in gray on a black background.
  • DUNNES STORES logo with white text on a black background.
  • Logo for Middleton Distillery Experience with a silhouette of a distillery and the text 'MIDDELTON DISTILLERY EXPERIENCE'.

Case studies

Two construction workers wearing high-visibility jackets and helmets walking outdoors at dusk or dawn.

ORS
Preparing a Brand for Future Growth

Storefront with yellow signage reading "egans" and a yellow awning, located on a city street sidewalk.

Egan’s
Making a Local Business Feel National

Sign with the text 'The Good Stuff' and an illustration of a raised hand.

O’Meara’s
Helping a Family Business Grow with Confidence

A beige cardboard box with black tape labeled 'eci' and a dotted square logo, on a concrete surface.

ECI
Helping a Leading Lighting Company Step into Its Next Chapter

Meet the Team

  • ACS Drives logo with a gray circular icon and the text 'acs drives'
  • Logo with text 'Mindy Browing's Interiors' and 'Genesis a tribe you fly' in a stylish script.
  • O'Mearas logo with a leaf on the 'O' and the tagline 'Growing since 1974'
  • WattFootprint logo with a gray circular icon containing a white upward trending line graph and the text 'Watt Footprint' next to it.
  • Logos of Wicked Kitchen and Sugar Plum Sweetery side by side.

Who we are

Studio Great is a creative direction and brand strategy studio based in the Irish Midlands. We help ambitious Irish businesses clarify who they are, and express it confidently through brand, story, and design that feels true.

Latest video work

Documentary
Bilal Fawaz Boxer

Tesco Client Testimonial
ORS

Brand Video
Egans

Product Video
Mindy Brownes

How we work

We follow a process that helps you find clarity first, so everything else flows from truth.

  • We begin with calm, focused conversations to understand your business — your ambitions, your audience, and what’s not quite working. This includes:

    • Stakeholder interviews or 1:1 founder sessions

    • Competitor and market insight

    • Internal brand and communications audit

    • Culture, tone, and vision mapping

    We don’t rush this stage — it’s where real clarity begins.

  • We define who you really are — and how you should show up.

    This is where the brand takes shape. We deliver a clear, confident direction that includes:

    • Brand positioning and narrative

    • Messaging frameworks

    • Tone of voice development

    • Visual direction and brand mood

    We present this in a simple, collaborative format that your team can easily align with.

  • We bring the strategy to life — through identity, design, and storytelling.

    Depending on your needs, this may include:

    • Brand identity design (logo, typography, palette)

    • Website or digital experience

    • Story-driven video and content creation

    • Brand photography or campaign visuals

    Our work blends cinematic quality with lo-fi authenticity — always led by story, never fluff.

  • We give you tools, not just files.

    Once complete, we equip your team to roll out the brand with clarity and confidence:

    • Brand playbook and usage guide

    • Messaging copy decks

    • Video formats for key platforms

    • Support on launch and rollout strategy

    We remain on hand as creative partners to help refine and adapt as you grow.

Meet the Team

  • Fitzwilliam Group logo with a stylized gray 'F' and the company name in gray.
  • Red Earth logo with the tagline 'Restoring the Balance' and the phrase 'Fine Food & Lifestyle' beneath it.
  • ORS logo with vertical and horizontal gray lines.
  • The text 'Brown Thomas' in large gray letters on a white background.
  • Renault logo in gray
  • The word 'ARNOTTS' in gray capital letters.

What we do

We work with ambitious Irish businesses whose brand no longer reflects their quality.

Through strategy, design, and story-driven video, we help you get clear on who you are, how you show up, and how to connect with the people that matter.

Here’s how:

  • For businesses that need clarity.
    We help you define your identity, sharpen your message, and align your brand with your future goals.
    Includes:

    • Brand clarity workshops

    • Positioning & differentiation

    • Brand narrative and messaging

    • Tone of voice

    • Strategy playbooks

    Perfect for: Businesses growing fast, changing direction, or tired of sounding like everyone else.

  • For brands that need a new face — and a deeper soul.
    We translate your brand strategy into a powerful, story-rich visual world.
    Includes:

    • Logo and identity systems

    • Typography, colour, layout

    • Moodboards, tone, and styling

    • Brand guidelines and usage docs

    • Creative direction for campaigns, content, and design

    Perfect for: Rebrands, new ventures, and businesses levelling up their image.

  • For brands that want to be felt — not just seen.


    We create documentary-style, story-led video that connects. Always authentic, never generic.
    Includes:

    • Brand films

    • Campaign videos

    • Mini-series or ongoing social content

    • Cinematic, lo-fi, or hybrid styles

    • Scripting, direction, and delivery for all platforms

    Perfect for: Brands who want to show not tell — with a tone that feels real, confident, and human.

  • For brands that need their site to actually say something.


    We build clean, story-led sites with clear structure, confident tone, and modern polish.
    Includes:

    • Website architecture and flow

    • Copywriting and messaging

    • Design and UX

    • Development (via partners or in-house)

    • Ongoing content support (if needed)

    Perfect for: Businesses with strong services but underwhelming online presence.

  • For brands who want long-term creative partnership.


    Once your brand is clear and your foundation is strong, we can help you show up consistently.
    Includes:

    • Monthly content retainers

    • Campaigns and seasonal pushes

    • Creative strategy and ideation

    • Video, design, messaging, rollout

    Perfect for: Ambitious teams who want to grow with a trusted creative partner.

  • Start small. Think big.


    If you’re not sure where to begin — or you’re stuck with a brand that doesn’t reflect your business — we offer a 2–3 hour strategic deep dive to get things moving.

A smiling man with short hair and a beard, wearing a blue button-up shirt and a gold watch, standing with arms crossed against an orange background.
A man with a beard and mustache wearing a denim shirt, white t-shirt, and a dark beanie, standing with arms crossed against a red background.

Book a Brand Discovery session

A 30-minute deep dive to unpack what your brand is really trying to say.